Level of Difficulty: Beginner

MailerLite is a wonderful (and powerful) resource for those who are looking to build and/or expand their audience. By placing a small sign up button on your site, MailerLite will help you build your readership by collecting email addresses.

When you are ready, the top two author services we recommend setting up are newsletter and blog post automation. Blog post automation is particularly exciting as it will automatically send your blog posts to the email addresses that have been collected—without you having to do anything! You are also able to match your website branding to newsletter templates as well as blog automation so that you have one clean, professional brand across the web.

It is important to note that almost all newsletter services underwent a big overhaul around 2021. Many of the free services (including templates and blog post automation <RSS>) are now paid-only services. While the free plan can work in some cases, you’re better off investing in yourself by paying for their basic $9/mo plan.

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